The sixth season for the Milton Farmers Market begins Friday at a new location.

The sixth season for the Milton Farmers Market begins Friday at its new permanent location: Dogfish Head Craft Brewery.

Formerly held at the corner of Union and Magnolia streets, the market’s spot outside the brewery is expected to bring a boost in customers.

“I think it’s kind of a win-win situation for Dogfish Head and the farmers market,” said marketing director Karen Stoedter. “We will draw people to the market who will then go into the brewpub and vice versa.”

Harvesting 25 vendors

The farmers market will continue to bring visitors everything they need for their table, freezer or pantry from 25 vendors. Offerings include fresh meats, produce, homemade desserts and nonedible products.

Longtime vendor T.S. Smith & Sons will sell goods such as asparagus, kale, red potatoes, strawberries and donuts.

During the summer, T.S. Smith usually sells its homegrown peaches, a Milton favorite. However, snowfall earlier this month devastated the farm’s fruit.

“The freeze damaged our peach crop,” said T.S. Smith co-owner Charlie Smith. “We lost a significant portion of our peach crop. It could be 70 or 90 percent, I don’t know.”

Aside from Smith’s peach troubles, he’s optimistic relocating to Dogfish Head will bring more business to the farmers market.

“There’s going to be a lot more people who are going to be able to support it,” he said. “We’ll be able to attract some of the people who are at the brewery as well as the residential area around it.”

New vendor Pureblend will debut its organic teas in Milton.

Purelend is unique because the market didn’t have anybody that sold teas before, Stoedter said. “The operations committee felt she’d be a good fit for our market and our customers.”

T.A. Farms’ poultry will be available, along with its farm-raised pork, lamb and beef.

Elizabeth Carter, sales manager at the Wyoming-based farm, said shopping at a farmers market allows customers to better understand what’s in the food they’re buying.

“The farmers market gives the chance for the consumer to meet the farmer and learn all that goes into raising the product that you’re eating,” Carter said.

“It’s easy to run in the grocery store and get everything all at once,” she added. “But I think that can provide a false sense of where food actually comes from.”

Live entertainment

The emphasis at the market is food. But weekly entertainment is an important ingredient. The featured band this week is Kent Schoch and Slinging Daisies.

“[Schoch] is so high energy. He’s just phenomenal. He’s very eclectic with his style of music,” Stoedter said. “You can’t help but tap your toes.”

Schoch’s ability to entertain the crowd goes beyond his musical ability. “Instead of blue-eyed soul we call him barefoot soul, because he plays barefoot,” Stoedter said.

‘Good neighbors’

The partnership between the market and Dogfish Head is part of the brewery’s philanthropic branch named Beer & Benevolence.

“We like to promote environmental stewardship, support the arts and be good neighbors in the community,” said Beer & Benevolence spokesman Mark Carter.

“It’s what keeps our business going and it’s natural we give back to the community,” he said.

The Milton Farmers Market will be open every Friday from 3 p.m. to 6 p.m. through October.

IF YOU GO

WHEN 3 to 6 p.m., Friday

WHERE Dogfish Head Craft Brewery, 6 Cannery Village Center, Milton

MORE INFO miltondefarmersmarket.org or call 329-9394